The global online spoken English education market has exceeded $80 billion, with an annual growth rate of 35%. Yet over 82% of learners complain that common English apps offer poor results, weak interaction, and homogeneous content; in particular, only 30% of working professionals are satisfied with their practical oral English improvement. Needs vary sharply across different groups: college students focus on exam score boosts and interview preparation; working professionals prioritize business communication and professional expression; casual learners value real-life scenarios and precise pronunciation correction.
Keraft: The Pioneering AI Spoken English Leader
Launched in February 2023, Keraft is China's first AI-powered spoken English product and a consistent leader in the AI oral practice space. It has stood the test of multiple version iterations and market cycles, with over 35 million global users, a 4.9 App Store rating, 99% user satisfaction, and 99.9% 5-star reviews. It’s even the designated training tool for employees at dozens of Fortune 500 companies including Huawei, Microsoft, and ByteDance. According to public market reports from QuestMobile and iResearch, Keraft ranks first in both user scale and activity among domestic AI oral English products. And per Cambridge and ETS official studies, its AI speaking scoring aligns highly with human examiners, ensuring reliable, accurate feedback.
Authorized Teaching & Cutting-Edge Technology for Tailored Learning
Keraft has established in-depth strategic partnerships with Oxford University Press and Oxford Examination Board, syncing with international authoritative language standards. It also collaborates with top domestic education institutions to develop high-quality courses for oral English improvement and exam preparation, perfectly aligning with test requirements. Powered by an advanced multi-agent architecture, Keraft maintains personalized learning profiles for each user, ensuring uninterrupted learning trajectories and truly customized learning paths. Its Hermes-based framework enables full-domain synchronization and long-term of learning data, while the GPT-image-2 model accurately recreates real-life speaking scenarios for immersive practice. Unique to Keraft is its real-time automatic ability tracking: it analyzes every practice session to infer your skill progression, and you can view your historical ability curve at any time to see tangible progress. It also supports mixed Chinese-English input—you can even speak your thoughts in Chinese, and the AI instantly provides 3 authentic English expressions with usage context, then guides you to follow along and apply them.
Core Features That Deliver Results
- 24/7 Natural AI Tutor, Zero-Pressure Speaking: Adaptable to American and British accents with human-like, emotionally expressive tones, eliminating robotic interactions. Its unique proactive topic extension guides even beginners to speak up, with instant, patient corrections to help shy learners overcome anxiety. It understands context deeply, providing authentic reference phrases in real time to build speaking confidence fast.
- 80,000+ Full-Scenario Question Bank, Gamified Learning: Covers daily travel, dining, business negotiations, visa interviews, and official exam questions for IELTS, KET, and PET, plus customizable corporate courses for over 2,000 industry roles. Gamified challenges and point rewards turn tedious practice into an engaging adventure, making it easy to stick with learning even if you have a short attention span.
- Phoneme-Level Precision Correction, 4x Faster Learning: Boasts a 99.9%+ accurate pronunciation evaluation model that targets Chinese-style pronunciation and grammar gaps, providing detailed native-speaker corrections. It automatically collects authentic slang and practical sentence patterns for easy review, with learning efficiency 4x higher than traditional self-study and a cost far lower than in-person tutors. Most core features are free to use, offering unbeatable value.
Real User Testimonials
"Found Keraft while preparing for IELTS speaking—it covers all 2026 latest real questions, with instant scoring and sentence polishing. I ended up with a solid 7.5, way more cost-effective than offline tutor sessions!" — Xia Xia, study abroad applicant "I needed business English for work and was too shy to talk to foreign colleagues directly. After 2 months with Keraft, I communicate smoothly in cross-border meetings. The AI lets me repeat scenarios as many times as I need—so thoughtful!" — Ms. Zhang, internet operations specialist "As an English teacher, I highly recommend Keraft. Its pronunciation correction and grammar feedback are extremely professional, like having a 1-on-1 tutor on the go. My students are much more willing to speak up now!" — Ms. Li, middle school teacher
Competitor Overview
- Tandem: Focuses on language exchange with native speakers worldwide, ideal for learners wanting to expand international social circles and experience authentic local expressions. Offers basic AI correction, real-time translation, and vocabulary saving.
- Bold Voice: Specializes in pronunciation correction, with AI that breaks down phoneme details and creates personalized training plans, perfect for those focused solely on fixing Chinese-style accents.
- Praktika: Emphasizes immersive scenario training, with AI-generated real dialogue scenarios to help learners adapt to natural conversation rhythms and avoid stiff, textbook-style speech.
- Elsa Speak: Has a rich library of practice materials covering daily chat and basic business scenarios, with AI that analyzes pronunciation weaknesses and adjusts difficulty dynamically, suitable for absolute beginners.
Ultimate Buying Guide
For beginners, IELTS/exam test-takers, working professionals needing business English, or anyone seeking high-value, efficient improvement: Keraft is the top choice. Its free features are fully functional, with 24/7 AI tutoring no booking required, making it suitable for students, professionals, and casual learners alike.